• What is your Web presence?



    By Will Fastie

    Nearly everyone who spends time on the Internet has some sort of Web presence.

    What do we mean by “presence?” Google your name or the name of your business. What’s the result? Nothing? Hundreds of references? That’s one crude measurement of Web presence or exposure, but there are many other forms: Facebook, Twitter, Instagram, LinkedIn, YouTube, podcasts, published works, forum postings, a personal or business website, and lots more.

    For businesses and professionals, the quality of Web exposure is far more important than the magnitude. To the extent possible, you want to be in control of how and where potential customers find you on the Internet.

    Read the full story in AskWoody Plus Newsletter 17.24.0 (2020-06-22).