• Would DoubleClick being an Alphabet company fool anyone?

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    #2527998

    Create a fresh drive image before making system changes/Windows updates, in case you need to start over!
    We all have our own reasons for doing the things that we do. We don't all have to do the same things.

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    • #2528125

      The DOJ is wrong as Google’s ad market share is only ~28%

      • #2528183

        The DOJ is wrong as Google’s ad market share is only ~28%

        Did you read the entire article?

        It’s not the overall market share that the DOJ is worried about, though: It’s the market share of the individual tools used by publishers and ad companies. On the “sell side” (the side of websites that have ad space to sell—like this one), the DOJ says Google’s “DoubleClick for Publishers” ad server has an over 90 percent market share. On the “buy side” (the side of advertisers that are looking for a spot for their ads), the Google Ads network for smaller businesses has an 80 percent market share, while “Display & Video 360” for big ad agencies has a 40 percent market share. The Google Ad exchange, which matches sellers and buyers, has a 50 percent market share.

        Create a fresh drive image before making system changes/Windows updates, in case you need to start over!
        We all have our own reasons for doing the things that we do. We don't all have to do the same things.

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