Google won’t remove 3rd party cookies in Chrome as promised

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https://privacysandbox.com/news/privacy-sandbox-next-steps/

…Another important element of Privacy Sandbox involves the way that third-party cookies are treated in Chrome, and last summer, we shared that we were exploring a new approach. As we’ve engaged with the ecosystem, including publishers, developers, regulators, and the ads industry, it remains clear that there are divergent perspectives on making changes that could impact the availability of third-party cookies…

we’ve made the decision to maintain our current approach to offering users third-party cookie choice in Chrome, and will not be rolling out a new standalone prompt for third-party cookies…

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The original post above from Alex is a follow-up to the following post of his from 9 months ago:

https://www.askwoody.com/forums/topic/chrome-a-new-path-for-privacy-sandbox-on-the-web/

In that prior post, allegations were being made about a possible new UI that would inform users of just what their party cookies can be used for and then allow them a choice to either allow them or block them outright. From the sounds of the OP of this thread, that idea gained NO traction, so the status quo remains.

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Alex5723

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